North Central News

A shift in name, a shift in focus

Phoenix-based Venue Builders, known for crafting some of the Valley’s inspired hospitality environments like The Newton and The Orchard, has a new name and a renewed focus.

Jon Kitchell and Lorenzo Perez, owners and partners at Venue Projects, have opted to convey their interest in Venue Builders to fellow founders Aaron Genova and Cal Detwiler, who have renamed the company Genova-Detwiler Custom Builders.

Genova and Detwiler are two of the luxury construction market’s leaders with premium brands in the custom home market including Desert Star Construction, Linthicum Custom Builders, and Kitchell Custom Homes.

“While this is a change of name for the business, everything else remains the same operationally, including the people, systems, location and leadership,” said Cal Detwiler. “The change is a natural transition for the growth of both Venue Projects, as developer, and Venue Builders, as contractor and serves to simplify and streamline both entities going forward.”

Detwiler and Genova combined offer more than 40 years of construction industry experience, both are graduates of the Del E. Webb School of Construction Management at ASU and both hail from multi-generational custom building families.

“We’re excited to return to our roots and focus our energy on our custom building clients,” said Genova. “I think there is a movement to up the game at the top end of the townhome, condo and production market. The intelligent builders occupying that space realize that they need to deliver to those customers in a different way. They’re reaching out to us and others with similar experience to team on those projects.”

Genova-Detwiler Custom Builders is located at 4650 E. Thomas Road. Visit http://www.gdbuilt.com for more information or call 602-368-8582.

 

 

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